TIKTOK x POSTMATES
From in-app to IRL. We teamed up with Postmates to deliver some of TikTok’s favorite treats. Establishing relationships with a few Los Angeles based restaurants, we pulled some of our most popular food trends and made them available through Postmates. Items included: whipped coffee, pancake cereal, cloud bread and bento boxes. Turns out Angelenos were big fans, we sold of everyday for a month straight.
Agency: Known + Overheard LA. Project Team: CD - Francis Mekhail, Strategy - Julia Zhou, Marketing - William Granberry
Social:
We teamed up with Overheard LA to create a series of food themed social posts to help promote the collab.